I build websites for coaches and trainers, and for tradespeople who work with their hands. If you are good at what you do and bad at explaining it, that is exactly who I am for.
When I was two years old I had open-heart surgery. In the years after it I became a spokesperson for the American Heart Association and for local children's hospitals, which meant a lot of fundraisers and community events before I was really old enough to understand why. What I did understand was that a lot of people had put something into me before I had done anything to deserve it.
That is what a good coach does for somebody every day, and it is why I ended up coaching myself. I ran a flag football program for four years. We won four championships and lost one game in that entire stretch. I still take individual basketball sessions with youth and high school players. So when you tell me what you are trying to build with your clients, I am not guessing at it. I have been on that side of the whiteboard.
I got married this past August, which has a way of turning your attention toward things built to last rather than things built to launch. I have also led service trips, including one to Guatemala where we spent the days on a job site and the evenings playing soccer in the road. And I named the company after the cornerstone, the first stone set in a foundation and the one everything else is measured from, an idea that matters to me both in building and in my faith.
On the business side, I went to SMU's Cox School of Business and finished a BBA in General Business in three years, with a minor in Sport Performance Leadership. A summer in risk advisory at Hilltop Holdings taught me to look at a company from the inside and tell the difference between what actually needs fixing and what only looks like it does. That is the part people do not expect from someone who builds websites. I am not only asking whether your page looks right. I am asking which part of it is going to bring you work.